Levels of sophistication
The level of sophistication can vary depending on product type and desired result. Always strive for the highest level of sophistication to create a premium expression for the product in its respective market segment.
High level
Especially for products with complex surfaces manufactured using molding and casting.
Medium level
For products manufactured using casting, vacuum forming and composite technique.
Low level
Products manufactured using sheet metal or existing products that need to be branded only via change of color and graphics.
